This is an essay about a fictional company which provide \”free copy\” for university students. The business model is same as free magazines. For companies who want to advertise, we provide backside of paper as advertisement space. Our revenue comes from advertisements, not from copy users. Please write only introduction part of this essay.
It should include
Executive summary(study efficiency comparison between paper and tablet)
Business Description(Business Scheme)
Mission Statement (Objectives)
Unique selling Point (Competitive advantages)
-Niche target( our target is university students. Therefore, companies, which want to advertise using our business, can narrow down target easily and it will reduce their advertising cost)
-Less Capital (ex.we will use leased copy machines with maintenance service. it will reduce initial cost. the business model does not require so many employees. we will use shared office which will reduce rent cost. )
-Price (free for customer and reasonable price for companies which want to advertise )
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