Write from the perspective of a trainer who has to teach the lessons of this case to the class. So make sure that you give us enough of the facts to understand your analysis.
please Answer the following questions
–Is the overall strategy here a sound one? Is the dual focus manageable (two types of company, blog and shoe line)?
— What advice would you give the managers in this case?
– What does this case tell us about the future of fashion marketing?
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